Privacy Policy.

This privacy policy explains how pesimulator.com handles information when you visit this site. pesimulator.com is operated by VCI Institute (referred to as “we”, “us”, or “VCII” below).

What we collect

This site (pesimulator.com) is a marketing site served from Cloudflare. It does not require an account. We do not ask for your name, email, or payment details on this site.

We use Google Analytics 4 (GA4) to understand aggregate traffic and product interest (for example, which pages and CTAs are used). GA4 may set cookies or use similar storage after you accept cookies. Google receives page and interaction data. Advertising storage, ad user data, and ad personalization are denied by default via Google Consent Mode.

A consent banner lets you accept or decline analytics and advertising measurement. Google, Reddit, and HeyCatch tracking do not start before acceptance. Your choice, decision time, and notice version are stored locally. Cookie settings in the footer lets you change your choice; declining stops tracking and clears stored campaign data.

After you grant analytics consent, we also use HeyCatch (heycatch.ai) to understand how visitors move through this site. HeyCatch records page views and clicks and stores a random visitor identifier in your browser (local storage and a first-party cookie). It does not record your screen or form entries. If you decline analytics, HeyCatch does not run.

After you grant analytics consent, we also use the Reddit Ads pixel (operated by Reddit, Inc.) for advertising measurement: page visits and content views on this marketing site. Reddit may set a cookie or similar identifier when the pixel runs. The pixel does not run if you decline analytics. You can reopen the consent banner from Cookie settings in the site footer. To limit Reddit advertising more broadly, use Reddit’s own privacy controls or an ad blocker.

When you click a link to sign up or subscribe, you leave this site for sim.vci.institute, which is the PE Simulator application. Once on that application, you may create an account and provide an email address and (if you upgrade) payment information. The privacy policy of sim.vci.institute applies to information collected on that application.

Only after acceptance, we store campaign parameters (utm_source, utm_medium, utm_campaign, utm_content, utm_term) and advertising click identifiers (gclid, gbraid, wbraid, rdt_cid) in browser storage for up to 30 days. These support campaign and advertising measurement. When you follow a signup or checkout link, permitted campaign information may be passed to VCI Institute or the simulator application; Stripe payment links may receive a sanitized reference identifier. Google and Reddit may receive advertising measurement events. Declining disables this storage and campaign link decoration.

When you contact us by email at support@vciinstitute.org, we receive your email address and the contents of your message. We use this information only to respond to your inquiry. We do not add you to any marketing list without your explicit consent.

Cookies

This site may use cookies or similar local storage for (1) remembering your analytics consent choice, (2) Google Analytics measurement when you have granted analytics storage, (3) a HeyCatch visitor identifier when you have granted analytics consent, and (4) a Reddit Ads measurement cookie or similar identifier when you have granted analytics consent. Technical cookies required to deliver the site from Cloudflare may also be set by the edge network. We do not control every third-party technical cookie.

Third-party services

Google Analytics (Google LLC) processes measurement data when analytics is enabled under Consent Mode. See Google’s privacy documentation for how Google handles that data. HeyCatch (heycatch.ai) processes page-view and click data after you grant analytics consent. Reddit (Reddit, Inc.) processes advertising measurement events after you grant analytics consent.

When you click an external link from this site (for example, to vciinstitute.com or sim.vci.institute), the privacy policy of that destination applies. We are not responsible for the privacy practices of third-party sites we link to.

The simulator application at sim.vci.institute uses Stripe to process payments and billing. Stripe receives payment information, not this marketing site. This marketing site does not currently use a separate email service provider, form processor, or CRM.

Your rights

If you have contacted us by email and want us to delete that email and our response, write to support@vciinstitute.org with the subject line “Delete my data” and we will do so within 30 days.

If you are in the European Union, the United Kingdom, or California, you have additional rights under GDPR, UK GDPR, or CCPA. To exercise these rights, write to support@vciinstitute.org.

Changes to this policy

We may update this policy from time to time. The “Last updated” date at the top of this page reflects the most recent change. Material changes will be announced on the homepage of pesimulator.com for at least 30 days.

Contact

Questions about this privacy policy: support@vciinstitute.org.